Search Engine Optimization

SEO is a tactic to ensure people find your website when they Google a particular product or service category.

“Search engines consider items like title tags, keywords, image tags, internal link structures, and inbound links. Several external, off-site factors, such as site structure and design, visitor behavior, and other off-site features, are used by search engines to determine how highly ranked your site should be in the SERPs. When all these aspects are considered, rankings and visibility are the two main things that SEO drives. ”

About C17

SEO is the most effective technique to make your website more visible. C17 is the first step if you want to manage, monetize, or advertise online content via Google search. We are specialists at getting your website on the first page of Google through “search queries”, keywords, and phrases and customize them based on the site architecture than random search.

We concentrate on a few important aspects of SEO to help your website rank highly, including website audits, keyword planning, search ranking enhancement, link building, vertical search engine optimization, and analytics.

Rankings

Rankings race from zero to the final number of search engines on a query, and a web page ranks for one position at a time. As the eclipse of time, the web page’s ranking changes because of age, competition in the SERP

Visibility

This phrase refers to how prominent a given domain is in search engine results. When a domain isn't accessible for many relevant search queries, it has lower search visibility; when it has higher search visibility, the converse is true.

Why SEO

The way a brand is positioned can be a creative process of the brand owner, but SEO can make sure that your marketing plans reflect the modern consumer and impact the purchasing pattern.

The objective of the Search Engine

Search engines have just one objective. They want to give users the most pertinent solutions or data. Their algorithms select the pages that are most pertinent to your inquiry each time you use them. Then sort them by authority or popularity, showing the highest-ranked ones first.

To analyze all this information, they use complex equations called search algorithms.

Three Core Components of a Strong SEO Strategy

The E-A-T framework can be quite helpful when determining relevance and authority. In SEO, the letters E-A-T stand for "expertise," "authority," and "trustworthiness." Additionally, even though these aren't actual ranking factors, they can help your SEO content, which in turn can influence actual ranking factors.

The technical website setup, the content, and the links all need to be improved for a site to be optimized.

1. Technical Setup, which includes:

Website navigation and links, Simple URL structure, Page speed, Dead links or broken redirects, Sitemap and Robots.txt files

2. Content

Search engine always looks for content & for SEO, content scouts’ ideal visibility. Researching keywords is the first step in optimizing content.

Keyword Research
The key step is to identify topics and ideas relevant to the business and use them as the initial keywords. The keywords will lead to the next step of content optimization. In the world of SEO, it is referred to as on-page optimization.

On-Page Optimization followed by

Keyword Optimization
Non-Keyword-Related On-Page Optimization Factors

3. Links

Increased relevance was the focus of the first two areas: technological setup and content. However, popularity is brought about by links. The types are Backlink & Links Quality Factor

Our Success Stories

We have helped many organizations in their journey to become digital-first companies. Here are some of the success stories we’d like to share with you.